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Applied Psychology


Change Your Brain, Change Your Life (Revised and Expanded): The Breakthrough Program for Conquering Anxiety, Depression, Obsessiveness, Lack of Focus, Anger, and Memory Problems

Change Your Brain, Change Your Life (Revised and Expanded): The Breakthrough Program for Conquering Anxiety, Depression, Obsessiveness, Lack of Focus, Anger, and Memory Problems Lowest new price: $11.29
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Author: Daniel G. Amen M.D.
Brand: Amen Daniel G

In this completely revised and updated edition of the breakthrough bestseller, neuropsychiatrist Dr. Daniel Amen includes effective "brain prescriptions" that can help heal your brain and change your life.

To quell anxiety and panic:
Use simple breathing techniques to immediately calm inner turmoil

To fight depression:
Learn how to kill ANTs (automatic negative thoughts)

To curb anger:
Follow the Amen anti-anger diet and learn the nutrients that calm rage

To conquer impulsiveness and learn to focus:
Develop total focus with the One-Page Miracle

To stop obsessive worrying:
Follow the "get unstuck" writing exercise and learn other problem-solving exercises

You'll see scientific evidence that your anxiety, depression, anger, obsessiveness, or impulsiveness could be related to how specific structures in your brain work.

You're not stuck with the brain you're born with. 

In this age of do-it-yourself health care (heck, if the doctor only sees you for 10 minutes each visit, what other options are there?), Change Your Brain, Change Your Life fits in perfectly. Filled with "brain prescriptions" (among them cognitive exercises and nutritional advice) that are geared toward readers who've experienced anxiety, depression, impulsiveness, excessive anger or worry, and obsessive behavior, Change Your Brain, Change Your Life milks the mind-body connection for all it's worth.

Written by a psychiatrist and neuroscientist who has also authored a book on attention deficit disorder, Change Your Brain contains dozens of brain scans of patients with various neurological problems, from caffeine, nicotine, and heroin addiction to manic-depression to epilepsy. These scans, often showing large gaps in neurological activity or areas of extreme overactivity, are downright frightening to look at, and Dr. Amen should know better than to resort to such scare tactics. But he should also be commended for advocating natural remedies, including deep breathing, guided imagery, meditation, self-hypnosis, and biofeedback for treating disorders that are so frequently dealt with by prescription only.

Features:

  • Change Your Brain Change Your Life The Breakthrough Program for Conquering Anxiety Depression Obsessiveness Lack of Focus Anger and Memory Prob

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Health Psychology

Health Psychology Lowest new price: $135.94
Lowest used price: $106.00
Author: Shelley E Taylor Distinguished Professor

Since the first edition was published in 1986, Health Psychology has helped thousands of college students learn how to maintain their health and guard against illness. The goal of this book has always been to make research accessible in a way that integrates theory with practical applications so that people can lead healthier lives. The importance of social relationships, health behaviors, and co-management of health and illness are themes that are woven throughout the text. The Connect course for this offering includes SmartBook, an adaptive reading and study experience which guides students to master, recall, and apply key concepts while providing automatically-graded assessments.   

Digital
• Connect®―The Connect Suite effectively engages students in the course so they are better prepared for class, more active in discussion, and achieve better results. Its innovative and adaptive technology addresses a wide variety of student and instructor needs with a rich database of assignable and assessable activities, each attached to learning objectives. Connect, part of the Connect suite, is a web-based assignment and assessment platform that features a number of powerful tools that make managing assignments easier for instructors and learning and studying more engaging and efficient for students.

• Connect InsightTM―As part of the Connect Suite, InsightTM puts real-time analytics in your hands so you can take action early and keep struggling students from falling behind. Designed for your tablet or desktop computer, Insight is a series of visual displays providing at-a-glance information regarding how your section, students, and assignments are doing.

• SmartBook―As part of the Connect Suite, SmartBook is the first and only adaptive reading and learning experience that changes the way students read. It creates a personalized, interactive reading environment like no other by highlighting important concepts, while helping students identify their strengths and weaknesses. This ensures that he or she is focused on the content needed to close specific knowledge gaps, while it simultaneously promotes long term learning.

• LearnSmart―As part of the Connect Suite, LearnSmart is an adaptive learning program designed to help students learn faster, study smarter, and retain more knowledge for greater success. Millions of students have answered billions of questions in LearnSmart, making it the most widely used tool that’s proven to strengthen memory recall, retain student attendance, and boost grades.

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Flow: The Psychology of Optimal Experience (Harper Perennial Modern Classics)

Flow: The Psychology of Optimal Experience (Harper Perennial Modern Classics) Lowest new price: $9.09
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Author: Mihaly Csikszentmihalyi
Brand: Mihaly Csikszentmihalyi

Psychologist Mihaly Csikszentmihalyi's famous investigations of "optimal experience" have revealed that what makes an experience genuinely satisfying is a state of consciousness called flow. During flow, people typically experience deep enjoyment, creativity, and a total involvement with life. In this new edition of his groundbreaking classic work, Csikszentmihalyi demonstrates the ways this positive state can be controlled, not just left to chance. Flow: The Psychology of Optimal Experience teaches how, by ordering the information that enters our consciousness, we can discover true happiness and greatly improve the quality of our lives.

You have heard about how a musician loses herself in her music, how a painter becomes one with the process of painting. In work, sport, conversation or hobby, you have experienced, yourself, the suspension of time, the freedom of complete absorption in activity. This is "flow," an experience that is at once demanding and rewarding--an experience that Mihaly Csikszentmihalyi demonstrates is one of the most enjoyable and valuable experiences a person can have. The exhaustive case studies, controlled experiments and innumerable references to historical figures, philosophers and scientists through the ages prove Csikszentmihalyi's point that flow is a singularly productive and desirable state. But the implications for its application to society are what make the book revolutionary.

Features:

  • Flow
  • The Psychology of Optimal Experience
  • English
  • First Edition
  • Paperback

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Hooked: How to Build Habit-Forming Products

Hooked: How to Build Habit-Forming Products Lowest new price: $13.84
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Author: Nir Eyal
Brand: Portfolio

How do successful companies create products people can’t put down?

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?


Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.


Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.


Eyal provides readers with:


• Practical insights to create user habits that stick.
• Actionable steps for building products people love.

• Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.

Features:

  • Portfolio

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David and Goliath: Underdogs, Misfits, and the Art of Battling Giants

David and Goliath: Underdogs, Misfits, and the Art of Battling Giants Lowest new price: $6.79
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Author: Malcolm Gladwell
Brand: Gladwell Malcolm

Malcolm Gladwell's provocative new #1 bestseller -- now in paperback.

Three thousand years ago on a battlefield in ancient Palestine, a shepherd boy felled a mighty warrior with nothing more than a pebble and a sling-and ever since, the names of David and Goliath have stood for battles between underdogs and giants. David's victory was improbable and miraculous. He shouldn't have won.

Or should he?

In DAVID AND GOLIATH, Malcolm Gladwell challenges how we think about obstacles and disadvantages, offering a new interpretation of what it means to be discriminated against, suffer from a disability, lose a parent, attend a mediocre school, or endure any number of other apparent setbacks.

In the tradition of Gladwell's previous bestsellers-The Tipping Point, Blink, Outliers and What the Dog Saw-DAVID AND GOLIATH draws upon history, psychology and powerful story-telling to reshape the way we think of the world around us.

Features:

  • David and Goliath Underdogs Misfits and the Art of Battling Giants

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The Highly Sensitive Person: How to Thrive When the World Overwhelms You

The Highly Sensitive Person: How to Thrive When the World Overwhelms You Lowest new price: $6.88
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List price: $16.99
Author: Elaine N. Aron
Brand: Unknown

Are you a highly sensitive person?

Do you have a keen imagination and vivid dreams?  Is time alone each day as essential to you as food and water?  Are you "too shy" or "too sensitive" according to others?  Do noise and confusion quickly overwhelm you?  If your answers are yes, you may be a Highly Sensitive Person (HSP).

Most of us feel overstimulated every once in a while, but for the Highly Sensitive Person, it's a way of life.  In this groundbreaking book, Dr. Elaine Aron, a psychotherapist, workshop leader and highly sensitive person herself, shows you how to identify this trait in yourself and make the most of it in everyday situations.  Drawing on her many years of research and hundreds of interviews, she shows how you can better understand yourself and your trait to create a fuller, richer life.  

In The Highly Sensitive Person, you will discover:
* Self-assessment tests to help you identify your particular sensitivities
* Ways to reframe your past experiences in a positive light and gain greater self-esteem in the process
* Insight into how high sensitivity affects both work and personal relationships
* Tips on how to deal with overarousal
* Informations on medications and when to seek help
* Techniques to enrich the soul and spirit

Are you an HSP? Are you easily overwhelmed by stimuli? Affected by other people's moods? Easily startled? Do you need to withdraw during busy times to a private, quiet place? Do you get nervous or shaky if someone is observing you or competing with you? HSP, shorthand for "highly sensitive person," describes 15 to 20 percent of the population. Being sensitive is a normal trait--nothing defective about it. But you may not realize that, because society rewards the outgoing personality and treats shyness and sensitivity as something to be overcome. According to author Elaine Aron (herself an HSP), sensitive people have the unusual ability to sense subtleties, spot or avoid errors, concentrate deeply, and delve deeply. This book helps HSPs to understand themselves and their sensitive trait and its impact on personal history, career, relationships, and inner life. The book offers advice for typical problems. For example, you learn strategies for coping with overarousal, overcoming social discomfort, being in love relationships, managing job challenges, and much more. The author covers a lot of material clearly, in an approachable style, using case studies, self-tests, and exercises to bring the information home. The book is essential for you if you are an HSP--you'll learn a lot about yourself. It's also useful for people in a relationship with an HSP. --Joan Price

Features:

  • The Highly Sensitive Person: How to Thrive When the World Overwhelms You

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Moonwalking with Einstein: The Art and Science of Remembering Everything

Moonwalking with Einstein: The Art and Science of Remembering Everything Lowest new price: $5.06
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Author: Joshua Foer
Brand: Joshua Foer

The blockbuster phenomenon that charts an amazing journey of the mind while revolutionizing our concept of memory

An instant bestseller that is poised to become a classic, Moonwalking with Einstein recounts Joshua Foer's yearlong quest to improve his memory under the tutelage of top "mental athletes." He draws on cutting-edge research, a surprising cultural history of remembering, and venerable tricks of the mentalist's trade to transform our understanding of human memory. From the United States Memory Championship to deep within the author's own mind, this is an electrifying work of journalism that reminds us that, in every way that matters, we are the sum of our memories.

Amazon Best Books of the Month, March 2011: Moonwalking with Einstein follows Joshua Foer's compelling journey as a participant in the U.S. Memory Championship. As a science journalist covering the competition, Foer became captivated by the secrets of the competitors, like how the current world memory champion, Ben Pridmore, could memorize the exact order of 1,528 digits in an hour. He met with individuals whose memories are truly unique—from one man whose memory only extends back to his most recent thought, to another who can memorize complex mathematical formulas without knowing any math. Brains remember visual imagery but have a harder time with other information, like lists, and so with the help of experts, Foer learned how to transform the kinds of memories he forgot into the kind his brain remembered naturally. The techniques he mastered made it easier to remember information, and Foer's story demonstrates that the tricks of the masters are accessible to anyone.
--Miriam Landis

Author Q&A with Joshua Foer

Joshua Foer

Q: First, can you explain the title of you book, Moonwalking with Einstein?

A: The title refers to a memory device I used in the US Memory Championship—specifically it's a mnemonic that helped me memorize a deck of playing cards. Moonwalking with Einstein works as a mnemonic because it's such a goofy image. Things that are weird or colorful are the most memorable. If you try to picture Albert Einstein sliding backwards across a dance floor wearing penny loafers and a diamond glove, that's pretty much unforgettable.

Q: What are the U.S. Memory Championships? How did you become involved?

A: The U.S. Memory Championship is a rather bizarre contest held each spring in New York City, in which people get together to see who can remember the most names of strangers, the most lines of poetry, the most random digits. I went to the event as a science journalist, to cover what I assumed would be the Super Bowl of savants. But when I talked to the competitors, they told me something really interesting. They weren't savants. And they didn't have photographic memories. Rather, they'd trained their memories using ancient techniques. They said anyone could do it. I was skeptical. Frankly, I didn't believe them. I said, well, if anyone can do it, could you teach me? A guy named Ed Cooke, who has one of the best trained memories in the world, took me under his wing and taught me everything he knew about memory techniques. A year later I came back to the contest, this time to try and compete, as a sort of exercise in participatory journalism. I was curious simply to see how well I'd do, but I ended up winning the contest. That really wasn't supposed to happen.

Q: What was the most surprising thing you found out about yourself competing in the Memory Championships?

A: In the process of studying these techniques, I learned something remarkable: that there's far more potential in our minds than we often give them credit for. I'm not just talking about the fact that it's possible to memorize lots of information using memory techniques. I'm talking about a lesson that is more general, and in a way much bigger: that it's possible, with training and hard work, to teach oneself to do something that might seem really difficult.

Q: Can you explain the "OK Plateau?"

A: The OK Plateau is that place we all get to where we just stop getting better at something. Take typing, for example. You might type and type and type all day long, but once you reach a certain level, you just never get appreciably faster at it. That's because it's become automatic. You've moved it to the back of your mind's filing cabinet. If you want to become a faster typer, it's possible, of course. But you've got to bring the task back under your conscious control. You've got to push yourself past where you're comfortable. You have to watch yourself fail and learn from your mistakes. That's the way to get better at anything. And it's how I improved my memory.

Q: What do you mean by saying there an "art" to memory?

A: The "art of memory" refers to a set of techniques that were invented in ancient Greece. These are the same techniques that Cicero used to memorize his speeches, and that medieval scholars used to memorize entire books. The "art" is in creating imagery in your mind that is so unusual, so colorful, so unlike anything you've ever seen before that it's unlikely to be forgotten. That's why mnemonists like to say that their skills are as much about creativity as memory.

Q: How do you think technology has affected how and what we remember?

A: Once upon a time people invested in their memories, they cultivated them. They studiously furnished their minds. They remembered. Today, of course, we've got books, and computers and smart phones to hold our memories for us. We've outsourced our memories to external devices. The result is that we no longer trust our memories. We see every small forgotten thing as evidence that they're failing us altogether. We've forgotten how to remember.

Q: What is the connection between memory and our sense of time?

A: As we get older, life seems to fly by faster and faster. That's because we structure our experience of time around memories. We remember events in relation to other events. But as we get older, and our experiences become less unique, our memories can blend together. If yesterday's lunch is indistinguishable from the one you ate the day before, it'll end up being forgotten. That's why it's so hard to remember meals. In the same way, if you're not doing things that are unique and different and memorable, this year can come to resemble the last, and end up being just as forgettable as yesterday's lunch. That's why it's so important to pack your life with interesting experiences that make your life memorable, and provide a texture to the passage of time.

Q: How is your memory now?

A: Ironically, not much better than when I started this whole journey. The techniques I learned, and used in the memory contest, are great for remembering structured information like shopping lists or phone numbers, but they don't improve any sort of underlying, generalizable memory ability. Unfortunately, I still misplace my car keys.

(Photo of Joshua Foer © Emil Salman Haaretz)

Features:

  • Moonwalking with Einstein The Art and Science of Remembering Everything

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Peak Performance: Elevate Your Game, Avoid Burnout, and Thrive with the New Science of Success

Peak Performance: Elevate Your Game, Avoid Burnout, and Thrive with the New Science of Success Lowest new price: $14.81
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Author: Brad Stulberg
Brand: Stulberg Brad

"A transfixing book on how to sustain peak performance and avoid burnout" Adam Grant, New York Times bestselling author of Option B, Originals, and Give and Take
  
"An essential playbook for success, happiness, and getting the most out of ourselves." Arianna Huffington, author of Thrive and The Sleep Revolution
  
"I doubt anyone can read Peak Performance without itching to apply something to their own lives." David Epstein, New York Times bestselling author of The Sports Gene
  
A few common principles drive performance, regardless of the field or the task at hand. Whether someone is trying to qualify for the Olympics, break ground in mathematical theory or craft an artistic masterpiece, many of the practices that lead to great success are the same. In Peak Performance, Brad Stulberg, a former McKinsey and Company consultant and writer who covers health and the science of human performance, and Steve Magness, a performance scientist and coach of Olympic athletes, team up to demystify these practices and demonstrate how everyone can achieve their best.
 
The first book of its kind, Peak Performance combines the inspiring stories of top performers across a range of capabilities - from athletic, to intellectual, to artistic - with the latest scientific insights into the cognitive and neurochemical factors that drive performance in all domains. In doing so, Peak Performance uncovers new linkages that hold promise as performance enhancers but have been overlooked in our traditionally-siloed ways of thinking. The result is a life-changing book in which readers learn how to enhance their performance via myriad ways including: optimally alternating between periods of intense work and rest; priming the body and mind for enhanced productivity; and developing and harnessing the power of a self-transcending purpose.
 
In revealing the science of great performance and the stories of great performers across a wide range of capabilities, Peak Performance uncovers the secrets of success, and coaches readers on how to use them. If you want to take your game to the next level, whatever "your game" may be, Peak Performance will teach you how.

Features:

  • Peak Performance Take Advantage of the New Science of Success

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Psychology Applied to Teaching

Psychology Applied to Teaching Lowest new price: $66.28
Lowest used price: $54.86
List price: $278.95
Author: Jack Snowman

This book has received wide acclaim for its practical and reader-friendly approach to educational psychology, which demonstrates how complex psychological theories apply to the everyday experiences of in-service teachers. Coverage of educational psychology is framed so that aspiring or developing teachers can see themselves as professionals who continuously seek, find, and test better ways to help their students succeed. PSYCHOLOGY APPLIED TO TEACHING, 14th Edition, combines fresh concepts and contemporary research with long-standing theory and applications to create a book that addresses the needs of today's teachers and students. This edition also features integration of InTASC Standards, new Learning Objectives correlated with chapter headings and summaries, new Guides to Reading and Studying, new first-person accounts (Improving Practice through Inquiry: One Teacher's Story), and more.

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Trauma Stewardship: An Everyday Guide to Caring for Self While Caring for Others

Trauma Stewardship: An Everyday Guide to Caring for Self While Caring for Others Lowest new price: $11.97
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Author: Laura van Dernoot Lipsky
Brand: Laura Van Dernoot Lipsky

A longtime trauma worker, Laura van Dernoot Lipsky offers a deep and empathetic survey of the often-unrecognized toll taken on those working to make the world a better place. We may feel tired, cynical, or numb or like we can never do enough. These, and other symptoms, affect us individually and collectively, sapping the energy and effectiveness we so desperately need if we are to benefit humankind, other living things, and the planet itself. In Trauma Stewardship, we are called to meet these challenges in an intentional way—to keep from becoming overwhelmed by developing a quality of mindful presence. Joining the wisdom of ancient cultural traditions with modern psychological research, Lipsky offers a variety of simple and profound practices that will allow us to remake ourselves—and ultimately the world.

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  • Trauma Stewardship An Everyday Guide to Caring for Self While Caring for Others

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