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|The Talent Code: Greatness Isn't Born. It's Grown. Here's How.
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Author: Daniel Coyle
Brand: Daniel Coyle
With a canny grasp of his subject, Daniel Coyle looks at the development of extraordinary talent, particularly in athletes, and the “revolutionary scientific discoveries” unlocking the “talent code” behind it. Cutting across the nature/nurture argument, Coyle examines research into myelin, a neural insulator produced when we repeatedly “fire a particular circuit”; the more myelin produced along that circuit, the “stronger, faster, and more accurate our [relevant] movements and thoughts become.” Interviewing top coaches, educators and researchers, traveling to talent hot spots and neurology labs, Coyle describes three steps (roughly: visualizing and comprehending, repeating and perfecting, and emotional connection) employed (knowingly or not) by talents like the skate-boarding Z-Boys, Brazilian soccer players, the Bronte sisters, pop musicians, outperforming school kids and others, as well as ways to understand and spur that process along (in ourselves and others). An exciting, accessible window into research that could trigger a revolution in education and the treatment of mental illness, this intriguing study also puts better-known models of learning into perspective: “Practice doesn’t make perfect, perfect practice makes perfect.”
- The Talent Code Greatness Isn t Born It s Grown Here s How
|The Black Swan: Second Edition: The Impact of the Highly Improbable: With a new section: "On Robustness and Fragility" (Incerto)
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Author: Nassim Nicholas Taleb
Brand: Random House Trade Paperbacks
A black swan is an event, positive or negative, that is deemed improbable yet causes massive consequences. In this groundbreaking and prophetic book, Taleb shows in a playful way that Black Swan events explain almost everything about our world, and yet we—especially the experts—are blind to them. In this second edition, Taleb has added a new essay, On Robustness and Fragility, which offers tools to navigate and exploit a Black Swan world.
Bestselling author Nassim Nicholas Taleb continues his exploration of randomness in his fascinating new book, The Black Swan, in which he examines the influence of highly improbable and unpredictable events that have massive impact. Engaging and enlightening, The Black Swan is a book that may change the way you think about the world, a book that Chris Anderson calls, "a delightful romp through history, economics, and the frailties of human nature." See Anderson's entire guest review below.
Guest Reviewer: Chris Anderson
Chris Anderson is editor-in-chief of Wired magazine and the author of The Long Tail: Why the Future of Business Is Selling Less of More.
Four hundred years ago, Francis Bacon warned that our minds are wired to deceive us. "Beware the fallacies into which undisciplined thinkers most easily fall--they are the real distorting prisms of human nature." Chief among them: "Assuming more order than exists in chaotic nature." Now consider the typical stock market report: "Today investors bid shares down out of concern over Iranian oil production." Sigh. We're still doing it.
Our brains are wired for narrative, not statistical uncertainty. And so we tell ourselves simple stories to explain complex thing we don't--and, most importantly, can't--know. The truth is that we have no idea why stock markets go up or down on any given day, and whatever reason we give is sure to be grossly simplified, if not flat out wrong.
Nassim Nicholas Taleb first made this argument in Fooled by Randomness, an engaging look at the history and reasons for our predilection for self-deception when it comes to statistics. Now, in The Black Swan: the Impact of the Highly Improbable, he focuses on that most dismal of sciences, predicting the future. Forecasting is not just at the heart of Wall Street, but it’s something each of us does every time we make an insurance payment or strap on a seat belt.
The problem, Nassim explains, is that we place too much weight on the odds that past events will repeat (diligently trying to follow the path of the "millionaire next door," when unrepeatable chance is a better explanation). Instead, the really important events are rare and unpredictable. He calls them Black Swans, which is a reference to a 17th century philosophical thought experiment. In Europe all anyone had ever seen were white swans; indeed, "all swans are white" had long been used as the standard example of a scientific truth. So what was the chance of seeing a black one? Impossible to calculate, or at least they were until 1697, when explorers found Cygnus atratus in Australia.
Nassim argues that most of the really big events in our world are rare and unpredictable, and thus trying to extract generalizable stories to explain them may be emotionally satisfying, but it's practically useless. September 11th is one such example, and stock market crashes are another. Or, as he puts it, "History does not crawl, it jumps." Our assumptions grow out of the bell-curve predictability of what he calls "Mediocristan," while our world is really shaped by the wild powerlaw swings of "Extremistan."
In full disclosure, I'm a long admirer of Taleb's work and a few of my comments on drafts found their way into the book. I, too, look at the world through the powerlaw lens, and I too find that it reveals how many of our assumptions are wrong. But Taleb takes this to a new level with a delightful romp through history, economics, and the frailties of human nature. --Chris Anderson
|Campbell Biology (11th Edition)
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Author: Lisa A. Urry
Note: You are purchasing a standalone product; MyLab™ & Mastering™ does not come packaged with this content. Students, if interested in purchasing this title with MyLab & Mastering, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.
If you would like to purchase boththe physical text and MyLab & Mastering, search for:
0134082311 / 9780134082318 Campbell Biology Plus MasteringBiology with eText -- Access Card Package
Package consists of:
- 0134093410 / 9780134093413 Campbell Biology
- 0134472942 / 9780134472942 MasteringBiology with Pearson eText -- ValuePack Access Card -- for Campbell Biology
The World’s Most Successful Majors Biology Text and Media Program are Better than Ever
The Eleventh Edition of the best-selling Campbell BIOLOGY sets students on the path to success in biology through its clear and engaging narrative, superior skills instruction, innovative use of art and photos, and fully integrated media resources to enhance teaching and learning.
To engage learners in developing a deeper understanding of biology, the Eleventh Edition challenges them to apply their knowledge and skills to a variety of new hands-on activities and exercises in the text and online. Content updates throughout the text reflect rapidly evolving research, and new learning tools include Problem-Solving Exercises, Visualizing Figures, Visual Skills Questions, and more.
Also Available with MasteringBiology™
MasteringBiology is an online homework, tutorial, and assessment product designed to improve results by helping students quickly master concepts. Features in the text are supported and integrated with MasteringBiology assignments, including new Figure Walkthroughs, Galapagos Evolution Video Activities, Get Ready for This Chapter questions, Visualizing Figure Tutorials, Problem-Solving Exercises, and more.
|The Wisdom of Wolves: Lessons From the Sawtooth Pack
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Author: Jim Dutcher
From the world-famous couple who lived alongside a three-generation wolf pack, this book of inspiration, drawn from the wild, will fascinate animal and nature lovers alike.
For six years Jim and Jamie Dutcher lived intimately with a pack of wolves, gaining their trust as no one has before. In this book the Dutchers reflect on the virtues they observed in wolf society and behavior. Each chapter exemplifies a principle, such as kindness, teamwork, playfulness, respect, curiosity, and compassion. Their heartfelt stories combine into a thought-provoking meditation on the values shared between the human and the animal world. Occasional photographs bring the wolves and their behaviors into absorbing focus.
|The Strange Order of Things: Life, Feeling, and the Making of Cultures
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Author: Antonio Damasio
From one of our preeminent neuroscientists: a landmark reflection that spans the biological and social sciences, offering a new way of understanding the origins of life, feeling, and culture.
The Strange Order of Things is a pathbreaking investigation into homeostasis, the condition of that regulates human physiology within the range that makes possible not only the survival but also the flourishing of life. Antonio Damasio makes clear that we descend biologically, psychologically, and even socially from a long lineage that begins with single living cells; that our minds and cultures are linked by an invisible thread to the ways and means of ancient unicellular life and other primitive life-forms; and that inherent in our very chemistry is a powerful force, a striving toward life maintenance that governs life in all its guises, including the development of genes that help regulate and transmit life. In The Strange Order of Things, Damasio gives us a new way of comprehending the world and our place in it.
- Self Comes to Mind: Constructing the Conscious Brain
- Descartes' Error: Emotion, Reason, and the Human Brain
- Enlightenment Now: The Case for Reason, Science, Humanism, and Progress
- The Feeling of What Happens: Body and Emotion in the Making of Consciousness
- The Consciousness Instinct: Unraveling the Mystery of How the Brain Makes the Mind
- This Idea Is Brilliant: Lost, Overlooked, and Underappreciated Scientific Concepts Everyone Should Know
- Skin in the Game: Hidden Asymmetries in Daily Life
- Looking for Spinoza: Joy, Sorrow, and the Feeling Brain
- Exact Thinking in Demented Times: The Vienna Circle and the Epic Quest for the Foundations of Science
- Looking for Spinoza: Joy, Sorrow, and the Feeling Brain
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Author: Hope Jahren
Brand: Jahren Hope
Winner of the National Book Critics Circle Award for Autobiography
A New York Times Notable Book
Winner of the American Association for the Advancement of Science/Subaru Science Books & Film Prize for Excellence in Science Books
Finalist for the PEN/E.O. Wilson Literary Science Writing Award
One of the Best Books of the Year: The Washington Post, TIME.com, NPR, Slate, Entertainment Weekly, Newsday, Minneapolis Star Tribune, Kirkus Reviews
Geobiologist Hope Jahren has spent her life studying trees, flowers, seeds, and soil. Lab Girl is her revelatory treatise on plant life—but it is also a celebration of the lifelong curiosity, humility, and passion that drive every scientist. In these pages, Hope takes us back to her Minnesota childhood, where she spent hours in unfettered play in her father’s college laboratory. She tells us how she found a sanctuary in science, learning to perform lab work “with both the heart and the hands.” She introduces us to Bill, her brilliant, eccentric lab manager. And she extends the mantle of scientist to each one of her readers, inviting us to join her in observing and protecting our environment. Warm, luminous, compulsively readable, Lab Girl vividly demonstrates the mountains that we can move when love and work come together.
|The Brain That Changes Itself: Stories of Personal Triumph from the Frontiers of Brain Science
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Author: Norman Doidge
Brand: Penguin Group
An astonishing new science called "neuroplasticity" is overthrowing the centuries-old notion that the human brain is immutable. In this revolutionary look at the brain, psychiatrist and psychoanalyst Norman Doidge, M.D., provides an introduction to both the brilliant scientists championing neuroplasticity and the people whose lives they've transformed. From stroke patients learning to speak again to the remarkable case of a woman born with half a brain that rewired itself to work as a whole, The Brain That Changes Itself will permanently alter the way we look at our brains, human nature, and human potential.
- lucid fascinating mind brain
|The Big Fat Surprise: Why Butter, Meat and Cheese Belong in a Healthy Diet
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Author: Nina Teicholz
Brand: Teicholz Nina
A page turner The Economist and an instant New York Times bestseller hailed by Ruth Reichl in the Boston Globe as a wonderful book that takes on everything we think we know about nutrition this deeply researched groundbreaking investigation is changing the way America eats For decades we have been told that the best possible diet involves cutting back on fat especially saturated fat and that if we are not getting healthier or thinner we must not be trying hard enough But what if the low fat diet is itself the problem And the very foods we ve been denying ourselves creamy cheeses sizzling steaks are the key to reducing obesity diabetes and heart disease At last the whole truth about the luscious foods our bodies really need cheers bestselling author Dr Christiane Northrup Based on a nine year investigation journalist Nina Teicholz in The Big Fat Surprise reveals the unthinkable everything we ve been told about fat is wrong She documents how over the past sixty years the misinformation about saturated fats took hold in the scientific community and the public imagination and how recent findings have conclusively overturned these beliefs She explains why the Mediterranean Diet is not the healthiest how we might be replacing trans fats with something even worse and how overzealous researchers through a combination of ego bias and premature consensus allowed weak science to become dietary dogma The Big Fat Surprise boasts solid well reported science Like a bloodhound Teicholz tracks the process by which a hypothesis morphs into truth Kirkus Reviews starred review In this vibrant captivating narrative Teicholz upends the conventional wisdom once and for all allowing us to finally welcome these delicious foods back into our lives A New York Times bestseller Named one of The Economist s Books of the Year 2014 Named one of The Wall Street Journal s Top Ten Best Nonfiction Books of 2014 Kirkus Reviews Best Nonfiction
- The Big Fat Surprise Why Butter Meat and Cheese Belong in a Healthy Diet
|Head Strong: The Bulletproof Plan to Activate Untapped Brain Energy to Work Smarter and Think Faster-in Just Two Weeks
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Author: Dave Asprey
Brand: Dave Asprey
From the creator of Bulletproof Coffee and author of the bestselling The Bulletproof Diet comes a revolutionary plan to upgrade your brainpower—in two weeks or less.
For the last decade, Silicon Valley entrepreneur Dave Asprey has worked with world-renowned doctors and scientists to uncover the latest, most innovative methods for making humans perform better—a process known as "biohacking." In his first book, The Bulletproof Diet, he shared his biohacking tips for taking control of your own biology. Now, in Head Strong, Asprey shows readers how to biohack their way to a sharper, smarter, faster, more resilient brain.
Imagine feeling like your mind is operating at its clearest and sharpest, and being able—possibly for the first time in your life—to do more in less time? What it suddenly became easier to do the very hardest things you do? Or if you could feel 100% confident about your intellect, and never again fear being the person in the room who just isn’t smart enough, or can’t remember something important? How would you treat people if the mood swings, short temper, and food cravings that disrupt your day could simply disappear?
In Head Strong, Asprey shows us that all of this is possible—and more. Using his simple lifestyle modifications (or "hacks") to take advantage of how the structure of your brain works, readers will learn how to take their mental performance to the next level. Combining the latest findings in neuroscience and neurobiology with a hacker-inspired "get it done now" perspective, Asprey offers a program structured around key areas of brain performance that will help you:
- Power the brain with exactly what it needs to perform at its best all day long
- Eliminate the sources of "kryptonite," both nutritional and environmental, that make the brain slower.
- Supercharge the cellular powerhouses of our brains, the mitochondria, to eliminate cravings and turn up mental focus.
- Reverse inflammation to perform better right now, then stay sharp and energized well into your golden years.
- Promote neuron growth to enhance processing speed and reinforce new learning—hotwiring your brain for success.
Asprey’s easy to follow, two-week program offers a detailed plan to supercharge brain performance, including: which foods to eat and which ones to avoid, how to incorporate the right kinds of physical activity into your day, a detox protocol for your home and body; meditation and breathing for performance, recommended brain-boosting supplements; and how to adjust the lighting in your home and work space to give your brain the quality light it thrives on.
A better brain—and a happier, easier, more productive life—is within reach. You just need to get Head Strong.
- Head Strong The Bulletproof Plan to Activate Untapped Brain Energy to Work Smarter and Think Faster In Just Two Weeks
- The Bulletproof Diet: Lose up to a Pound a Day, Reclaim Energy and Focus, Upgrade Your Life
- Bulletproof: The Cookbook: Lose Up to a Pound a Day, Increase Your Energy, and End Food Cravings for Good
- The Better Baby Book: How to Have a Healthier, Smarter, Happier Baby
- Bulletproof Unfair Advantage, Power Up on a Cellular Level (30 Ampules)
- Bulletproof Brain Octane Oil - 16oz (2 Pack)
- Bulletproof Coconut Charcoal, Supports Better Digestion and Gas Relief (90 Capsules)
- Bulletproof Neuromaster, Supports Memory and Focus (30 Capsules)
- Twilight Multi-Layer Light-Filtering Glasses: Enhance sleep quality
- Fat for Fuel: A Revolutionary Diet to Combat Cancer, Boost Brain Power, and Increase Your Energy
- Daywalker Elite Blue Light Filtering Glasses - Protect your eyes from harmful junk light
|Number Tracing Book For Preschoolers: Number Tracing Book, Practice For Kids, Ages 3-5, Number Writing Practice
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Author: Childrens Notebooks
Great number tracing practice for kids
This fun book is a great way for children ages 3 and up to learn their numbers (0, 1, 2, 3, 4, 5, 6, 7, 8 and 9) while practicing fine motor skills. DETAILS: 70 Writing Pages, Dimensions: 8" x 10"
- Letter Tracing Book for Preschoolers: Letter Tracing Book, Practice For Kids, Ages 3-5, Alphabet Writing Practice
- Shape Tracing: Shape Tracing Book For Preschoolers, Practice For Kids, Ages 3 - 5, Tracing Workbook, Circle Square Triangle Star
- Lots and Lots of Letter Tracing Practice!
- Letter Tracing Book for Preschoolers: Handwriting Workbook and Practice for Kids Ages 3-5
- Trace Letters Of The Alphabet: Preschool Practice Handwriting Workbook: Pre K, Kindergarten and Kids Ages 3-5 Reading And Writing
- Big Preschool Workbook
- Tracing Trails Pre-Writing Skills Workbook Ages 3-5
- Letter Tracing For Boys: Letter Tracing Book, Practice For Kids, Ages 3-5, Alphabet Writing Practice
- Handwriting: Printing Workbook (Brighter Child: Grades K-2)
- Preschool Scholar Workbook, Ages 3-5, tracing letters & numbers, learning shapes & colors, animal names, playful motivation
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