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Books

Web Development


Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter)

Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter) Lowest new price: $26.26
Lowest used price: $17.93
List price: $45.00
Author: Steve Krug
Brand: New Riders Publishing

Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.

Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read.

If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites.


“After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.”
–Jeffrey Zeldman, author of Designing with Web Standards

 

Features:

  • New Riders Publishing

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Web Design with HTML, CSS, JavaScript and jQuery Set

Web Design with HTML, CSS, JavaScript and jQuery Set Lowest new price: $26.00
Lowest used price: $35.00
List price: $58.00
Author: Jon Duckett
Brand: Wiley

A two-book set for web designers and front-end developers

This two-book set combines the titles HTML & CSS: Designing and Building Web Sites and JavaScript & jQuery: Interactive Front-End Development. Together these two books form an ideal platform for anyone who wants to master HTML and CSS before stepping up to JavaScript and jQuery.

HTML & CSS covers structure, text, links, images, tables, forms, useful options, adding style with CSS, fonts, colors, thinking in boxes, styling lists and tables, layouts, grids, and even SEO, Google analytics, ftp, and HTML5. JavaScript & jQuery offers an excellent combined introduction to these two technologies using a clear and simple visual approach using diagrams, infographics, and photographs.

  • A handy two-book set that uniquely combines related technologies
  • Highly visual format and accessible language makes these books highly effective learning tools
  • Perfect for beginning web designers and front-end developers

Features:

  • Wiley

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Learning Python, 5th Edition

Learning Python, 5th Edition Lowest new price: $47.18
Lowest used price: $34.18
List price: $64.99
Author: Mark Lutz
Brand: O'Reilly Media

Get a comprehensive, in-depth introduction to the core Python language with this hands-on book. Based on author Mark Lutz’s popular training course, this updated fifth edition will help you quickly write efficient, high-quality code with Python. It’s an ideal way to begin, whether you’re new to programming or a professional developer versed in other languages.

Complete with quizzes, exercises, and helpful illustrations, this easy-to-follow, self-paced tutorial gets you started with both Python 2.7 and 3.3— the latest releases in the 3.X and 2.X lines—plus all other releases in common use today. You’ll also learn some advanced language features that recently have become more common in Python code.

  • Explore Python’s major built-in object types such as numbers, lists, and dictionaries
  • Create and process objects with Python statements, and learn Python’s general syntax model
  • Use functions to avoid code redundancy and package code for reuse
  • Organize statements, functions, and other tools into larger components with modules
  • Dive into classes: Python’s object-oriented programming tool for structuring code
  • Write large programs with Python’s exception-handling model and development tools
  • Learn advanced Python tools, including decorators, descriptors, metaclasses, and Unicode processing

Features:

  • O'Reilly Media

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Python for Kids: A Playful Introduction To Programming

Python for Kids: A Playful Introduction To Programming Lowest new price: $22.84
Lowest used price: $8.69
Author: Jason R. Briggs
Brand: Penguin Books

Python is a powerful, expressive programming language that’s easy to learn and fun to use! But books about learning to program in Python can be kind of dull, gray, and boring, and that’s no fun for anyone.

Python for Kids brings Python to life and brings you (and your parents) into the world of programming. The ever-patient Jason R. Briggs will guide you through the basics as you experiment with unique (and often hilarious) example programs that feature ravenous monsters, secret agents, thieving ravens, and more. New terms are defined; code is colored, dissected, and explained; and quirky, full-color illustrations keep things on the lighter side.

Chapters end with programming puzzles designed to stretch your brain and strengthen your understanding. By the end of the book you’ll have programmed two complete games: a clone of the famous Pong and "Mr. Stick Man Races for the Exit"—a platform game with jumps, animation, and much more.

As you strike out on your programming adventure, you’ll learn how to:
–Use fundamental data structures like lists, tuples, and maps
–Organize and reuse your code with functions and modules
–Use control structures like loops and conditional statements
–Draw shapes and patterns with Python’s turtle module
–Create games, animations, and other graphical wonders with tkinter

Why should serious adults have all the fun? Python for Kids is your ticket into the amazing world of computer programming.

For kids ages 10+ (and their parents)

The code in this book runs on almost anything: Windows, Mac, Linux, even an OLPC laptop or Raspberry Pi!

From the Author: Top 5 Tips & Tricks for Beginning Programmers


Python for Kids

1. Never try to understand a long piece of code (or a long program) in one go. Focus on a few statements at a time. If possible, try to take a smaller chunk of the code and run it yourself to see what it does. Experimenting is always good, even if it doesn’t work and you get weird error messages, you’ve learned something!

2. Try it yourself. Make sure you try out code examples for yourself (don’t just read about them). Trying something and running it, actually helps it stick in your head. Better yet, if you change things around to see what effect that has, you’ll learn and understand more.

3. If all else fails, sleep on it. Sometimes no amount of brain effort will get you past a difficult or complicated problem. Either you don’t understand something, or a piece of your code won’t work, and you can’t figure out why. If all else fails, try sleeping on it. Or, at the very least, leave it alone for a few hours, and come back to the problem later. When you come to something fresh, often the answer will appear.

4. Never type long sections of code directly into the Shell. In Python, either in the Shell (IDLE) or the Console, you can type and run statements directly and see what happens. But if you’re entering a longer program, either use a text editor or use the Shell’s editor (select File, then New in the Shell). That way you can save your file, run it, and come back and fiddle with the code without having to re-type everything.

5. Pick the right project. If you’re looking for something to put your new-found programming skills to use, don’t think Halo, or Uncharted, or Super Mario Galaxy or Assassins Creed. Don’t even think Angry Birds, or Pocket God, or Rolando. Think arcade games from the 1970’s and 1980’s—games like Galaxian, Centipede, Donkey Kong, and Frogger have simple graphics and basic game mechanics, which makes them great first projects for budding game developers.

Do an internet search for arcade games from that period. Take a look at some examples and then try to write something similar yourself. It’s much more satisfying to take a simple project and actually finish it, rather than a hugely ambitious, complicated project that you never get working.

Features:

  • Use fundamental data structures like lists, tuples, and maps
  • Organize and reuse your code with functions and modules
  • Use control structures like loops and conditional statements
  • Draw shapes and patterns with Python's turtle module
  • Create games, animations, and other graphical wonders with tkinter

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Influencer: Building Your Personal Brand in the Age of Social Media

Influencer: Building Your Personal Brand in the Age of Social Media Lowest new price: $10.26
Lowest used price: $8.81
List price: $15.95
Author: Brittany Hennessy

“I highly advise anyone who has an interest in life online to get this book, sit down, and take notes because you're going to want to hear what Brittany has to say.”
 –Iskra Lawrence, Aerie Model and Instagram star (@iskra)
 
If you’ve ever scrolled through your Instagram feed and thought, I wear clothes, eat avocado toast and like sunsets, why can’t someone pay me to live my best life? this book is for you . . .
 
Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today—earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . .
 
As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany Hennessy has seen the role of influencers evolve and expand into something that few could have imagined when social media first emerged. She has unrivaled insight into where the branded content industry was, where it is, and where it's going. In this book she'll reveal how to:
 
*Build an audience and keep them engaged
*Package your brand and pitch your favorite companies
*Monetize your influence and figure out how much to charge
 
Plus tips on:
 
*Landing an agent
*Getting on the radar of your favorite sites
*Praising a brand without alienating their competitors
 
Whether you’re just starting out or you're ready for bigger campaigns, Hennessy guides you through core influencer principles. From creating content worth double tapping and using hashtags to get discovered, to understanding FTC rules and delivering metrics, she’ll show you how to elevate your profile, embrace your edge, and make money—all while doing what you love.

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Get Coding!: Learn HTML, CSS & JavaScript & Build a Website, App & Game

Get Coding!: Learn HTML, CSS & JavaScript & Build a Website, App & Game Lowest new price: $9.09
Lowest used price: $8.49
List price: $12.99
Author: Young Rewired State

Learn how to write HTML, CSS, and JavaScript and build your own website, app, and game! An essential guide to computer programming for kids— by kids.

Crack open this book and set off on several fun missions — while simultaneously learning the basics of writing code. Want to make a website from scratch? Create an app? Build a game? All the tools are here, laid out in a user-friendly format that leads kids on an imaginary quest to keep a valuable diamond safe from dangerous jewel thieves. Presented by Young Rewired State — an international collective of tech-savvy kids — in easy-to-follow, bite-size chunks, the real-life coding skills taught in this engaging, comprehensive guide may just set young readers on the path to becoming technology stars of the future.

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One Million Followers: How I Built a Massive Social Following in 30 Days

One Million Followers: How I Built a Massive Social Following in 30 Days Lowest new price: $17.53
Lowest used price: $17.35
List price: $26.95
Author: Brendan Kane

Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. 

This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. 

How can you make a significant impact in the digital world and stand out among all the noise? 

Digital strategist and “growth hacker” Brendan Kane has the answer and will show you how—in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He’s advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog—and now he’ll share his secrets with you. 

In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn. 

Featuring in-depth interviews with celebrities, influencers, and marketing experts, including: 

  • Chris Barton, cofounder and board director of Shazam and former head of Android business development for Google
  • Ray Chan, CEO and cofounder of 9GAG
  • Julius Dein, internet personality and magician with nearly 16 million Facebook followers
  • Mike Jurkovac, Emmy Award–winner and creative director of will.i.am and the Black Eyed Peas
  • Phil Ranta, former COO of Studio71 and VP of network at Fullscreen
  • Eamonn Carey, managing director at Techstars London
  • Jonathan Skogmo, founder and CEO of Jukin Media, Inc.
  • Jon Jashni, founder of Raintree Ventures and former president and chief creative officer of Legendary Entertainment

One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It’s time to stop being a follower and start being a leader.

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Learn Python 3 the Hard Way: A Very Simple Introduction to the Terrifyingly Beautiful World of Computers and Code (Zed Shaw's Hard Way Series)

Learn Python 3 the Hard Way: A Very Simple Introduction to the Terrifyingly Beautiful World of Computers and Code (Zed Shaw's Hard Way Series) Lowest new price: $17.26
Lowest used price: $22.91
List price: $39.99
Author: Zed A. Shaw
Brand: Pearson Addison Wesley Prof

You Will Learn Python 3!

 

Zed Shaw has perfected the world’s best system for learning Python 3. Follow it and you will succeed—just like the millions of beginners Zed has taught to date! You bring the discipline, commitment, and persistence; the author supplies everything else.

 

In Learn Python 3 the Hard Way, you’ll learn Python by working through 52 brilliantly crafted exercises. Read them. Type their code precisely. (No copying and pasting!) Fix your mistakes. Watch the programs run. As you do, you’ll learn how a computer works; what good programs look like; and how to read, write, and think about code. Zed then teaches you even more in 5+ hours of video where he shows you how to break, fix, and debug your code—live, as he’s doing the exercises.

  • Install a complete Python environment
  • Organize and write code
  • Fix and break code
  • Basic mathematics
  • Variables
  • Strings and text
  • Interact with users
  • Work with files
  • Looping and logic
  • Data structures using lists and dictionaries
  • Program design
  • Object-oriented programming
  • Inheritance and composition
  • Modules, classes, and objects
  • Python packaging
  • Automated testing
  • Basic game development
  • Basic web development

It’ll be hard at first. But soon, you’ll just get it—and that will feel great! This course will reward you for every minute you put into it. Soon, you’ll know one of the world’s most powerful, popular programming languages. You’ll be a Python programmer.

 

This Book Is Perfect For

  • Total beginners with zero programming experience
  • Junior developers who know one or two languages
  • Returning professionals who haven’t written code in years
  • Seasoned professionals looking for a fast, simple, crash course in Python 3

Features:

  • Pearson Addison Wesley Prof

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YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer

YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer Lowest new price: $10.43
Lowest used price: $13.00
List price: $14.99
Author: Sean Cannell

YouTube has changed our world—from how we view video to how we connect and market—opening a new entrepreneurial landscape to ambitious individuals. Thousands of people generate six to seven figures annually from online video content. And, with the right roadmap, you too could be en route to real influence and income. In YouTube Secrets, online video experts Sean Cannell and Benji Travis draw on a decade of experience as well as interviews with more than one hundred top creators to give you a step-by-step YouTube success playbook. You’ll learn - The seven essential ingredients for a profitable channel - New strategies for getting views and subscribers - Ten ways to make money on YouTube - And much more Whether you’re a beginner or a veteran, this book will show you how to use YouTube to build a following, create a lucrative business, and make a massive impact in people’s lives.

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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World Lowest new price: $10.46
Lowest used price: $3.27
List price: $29.99
Author: Gary Vaynerchuk
Brand: Gary Vaynerchuk

New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. 

When managers and marketers outline their social media strategies, they plan for the “right hook”—their next sale or campaign that’s going to knock out the competition. Even companies committed to jabbing—patiently engaging with customers to build the relationships crucial to successful social media campaigns—want to land the punch that will take down their opponent or their customer’s resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don’t.

Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.

Features:

  • Jab Jab Jab Right Hook How to Tell Your Story in a Noisy Social World

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